Resources

Second Click Media Conversion-based Design Elements with man designing on computer
Website Redesign
Conversion-based Design versus Website Design

Conversion-based design is the process of considering your audience and building out the website to align with your business goals and the needs of your customers.

Two people in an office discussing the homepage of a website in front of monitor
Website Redesign
5 Questions Your Homepage Should Answer

Second Click Media uses 5 questions to guide the content for a home page design, layout, and message to optimize a homepage for more conversions and engagement.